Facebook Ads

eCommerce Accelerator

Find new customers, increase sales and build loyalty all with great ROI.

Who is this service for?

eCommerce online stores using Shopify, Woocommerce, Magento and other ecommerce platforms.

Do you need?

  • Increased sales

  • New customers

  • Better ROI on current ads

  • Retarget exisiting customers

  • Turn shop traffic into profitable conversions

How we do it

1. MEET

To discuss your product and customer.

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2. ANALYSE

Current website traffic, social media and Facebook Ads.

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3. CRAFT

Creative strategy including our signature video design.

4. BUILD

Your Facebook Ads with our eCommerce strategy (The Fletch Method).

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5. LAUNCH

Your ads go LIVE.

6. OPTIMISE

We continually test and refine your ads including creative, audience and structure.

7. REPORT

Monthly performance report and video meeting to review.

8. CELEBRATE

Great sales, great customers and even better ROI.

What's included

  • Copywriting
  • Imagery and our signature video design using your content library
  • eCommerce Ads strategy – ‘The Fletch Method’
  • Ongoing management and optimisation
  • Clear communication of performance and refinements 
  • Monthly reporting

 

Video design example

Up to

%

Increased Traffic

Up to

%

Increased Revenue

What's included

  • Copywriting
  • Imagery and our signature video design using your content library
  • eCommerce Ads strategy – ‘The Fletch Method’
  • Ongoing management and optimisation
  • Clear communication of performance and refinements 
  • Monthly reporting

Video design example

Up to

%

Increased Traffic

Up to

%

Increased Revenue

Pricing Options

Let's get started

We have used Todd and Alex in many different capacities over a period of more than 2 years now. They are innovative, honest, hard working, and have a ‘can do’ attitude that makes working with them an absolute pleasure.  This has been highlighted over the past months of the Coronavirus Pandemic. Going into an unpredictable retail climate they were quick to adapt, and have achieved outstanding results with an excellent return on ad spend. They are also very generous with their knowledge, and are quick to step in and help in areas of our business that they are not responsible for. We cannot recommend highly enough.

Tamara Ryan

Director / Co-Founder, Sassind Melbourne (Fashion E-commerce)

People we’ve worked with

Alex Austin

Co-Founder / Social Media Strategist

Answers to Your Questions

What ad budget is right for you?

To get the best value out of our service allowing for an ad budget of $1500 to $2000 per month (billed directly to you by Facebook).

When will we see positive ROI?

Typical clients will see a positive return on their investment between 1 to 3 months. The first month involves testing the audiences and ad creative that enables us to optimise for better ROI and scale.

Can we contribute to the creative content?

Yes! Our service includes copywriting, image and video edits of your existing content but we can also adapt your existing creative for social media ads. We also include a review and a round of changes for our creative.

Why should we hire an agency for Facebook ads vs doing it in-house?

Yes, you can run Facebook Ads in-house but for less than the cost of one employee you get a team of specialists in strategy, copywriting, visual communication who are primed to get you results.

Why is this a monthly service?

Facebook ads are not set and forget. Audiences change, content changes and the ad market changes we’re constantly testing and refining to ensure optimal performance. This includes monitoring your ads, measuring costs and tweaking the campaign structure audience and creative to ensure we’re getting the best value ROAS (Return on Ad Spend) and hitting your KPIs.

Do you run one off campaigns?

We do offer one off project or special event social media advertising and we can customise our service to suit your needs. Contact us for a quote.

Does organic social media content help paid ads performance?

Yes, yes,YES! It helps in SO many ways!! Targeting ads to people who engage with you on social media is a highly valuable audience that requires specific messaging, tapping into that can supercharge your paid ads ROI. Your organic social is like a testing ground for your content and products, we analyse what people responded to on your feed and we use that in paid ads. It’s so much more than vanity metrics, each like, comment and share is a signal that you have reached your audience and motivated them to interact. Paid ads is where you can turn that interaction into ROI.

Schedule a call

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Combining Facebook’s creative options with highly detailed audience targeting and re-targeting is my passion, getting our clients great ROI is my specialty.

Todd Austin

Co-Founder / Facebook Ads Expert, Fletch Digital

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