by Todd | Sunday, September 23, 2018 | Blog, Facebook, Facebook for Business, Facebook Groups, Social Networks
Groups are a great place for people to gather and interact around a shared interest and they can be an excellent place to be. I recently published a podcast episode on how good Groups are, and also interview Cherie Clonan from The Digital Picnic about communities...
by Todd | Thursday, March 29, 2018 | Blog, Facebook, Facebook Ads, Facebook for Business, Social Networks
Facebook have announced they are shutting down Partner Categories Targeting so their data will no longer be available for targeting in Facebook ads. What does that mean? Companies like Experian, Acxiom and Quantium have provided their data to Facebook for a slice of...
by Alex | Thursday, March 15, 2018 | Blog, Facebook, Facebook for Business, Instagram, Social Networks
A couple of weeks ago, almost 5,000 marketers from around the world gathered in sunny San Diego for Social Media Examiner’s Social Media Marketing World, including US! Between Todd and I, we attended workshops and sessions run by John Jantsch, Mike Kim, Greg...
by Todd | Wednesday, January 24, 2018 | Blog, Facebook, Facebook for Business, Social Networks
So, … Mark Zuckerberg made an announcement about Facebook algorithm changes coming our way and the good people of the Internet could talk of nothing else for several days. Mark began his post with “One of our big focus areas for 2018 is making sure the time we...
by Todd | Wednesday, May 17, 2017 | Blog, Facebook, Facebook for Business, Social Networks
Being judged in an open forum can be daunting for all of us. Sure, a good review makes you feel warm and fuzzy but it is a bad review that can have you hiding under your quilt for days. We try and look at bad reviews as an opportunity. None of us are in business to...
by Todd | Monday, September 26, 2016 | Blog, Facebook, Facebook for Business, Social Networks
Variety of content is the key to a good social plan. Not just variety in post topic but variety in post type. We recently had some interesting results for a new client that touch on this. Not just variety in post topic but variety in post type. The first post...
